October 8, 2026
Business

Emcure pushes into obesity segment with Poviztra, priced at ₹2,200 weekly(Soban News)

Despite an impending patent cliff in 2026 that will invite generic competition from companies like Sun Pharma and Dr. Reddy’s, Emcure’s leadership believes the ‘innovator edge’ and a robust metabolic portfolio will secure long-term market dominance.

​Despite an impending patent cliff in 2026 that will invite generic competition from companies like Sun Pharma and Dr. Reddy’s, Emcure’s leadership believes the ‘innovator edge’ and a robust metabolic portfolio will secure long-term market dominance. by Soban News (international And National News)

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