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ITR filing 2026: Do influencers have to pay tax on gifts, freebies and barter collaborations?(Soban News)

Social media creators now receive non-cash compensation like products and trips in addition to cash from brands. Although these benefits aren’t direct payments, they have tax implications based on their fair market value. Details here.

​Social media creators now receive non-cash compensation like products and trips in addition to cash from brands. Although these benefits aren’t direct payments, they have tax implications based on their fair market value. Details here. by Soban News (international And National News)

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