His ads for Calvin Klein and others captured a fizzy moment in the 1980s and ’90s, featuring celebrities like the young rapper Marky Mark wearing nothing but underwear and a grin.His ads for Calvin Klein and others captured a fizzy moment in the 1980s and ’90s, featuring celebrities like the young rapper Marky Mark wearing nothing but underwear and a grin. NYT > Business [ SOBAN NEWS: International and National ]