Investors who switch based on the previous year's performance may end up buying into a segment after much of its rally has already occurred. For long-term SIP investors, consistency and discipline may prove more effective than repeatedly chasing the latest market winner. Investors who switch based on the previous year's performance may end up buying into a segment after much of its rally has already occurred. For long-term SIP investors, consistency and discipline may prove more effective than repeatedly chasing the latest market winner. by Soban News (international And National News)