CityMall is taking on one of the toughest e-commerce challenges in India: winning small-town shoppers on wafer-thin margins. It has backers with deep pockets, a stripped-down supply chain and big ambitions. But it is yet to crack the market and build scale.
CityMall is taking on one of the toughest e-commerce challenges in India: winning small-town shoppers on wafer-thin margins. It has backers with deep pockets, a stripped-down supply chain and big ambitions. But it is yet to crack the market and build scale. by Soban News (international And National News)