Tesla rolls into India with junior crew and remote senior leadership

Tesla moves into India’s luxury EV market, led remotely without senior local executives, recruiting mid-level talent from Mercedes and BMW. Showrooms are low-key while targeting rich buyers with cars priced over ₹60 lakh. Experts call it a niche play.

​Tesla moves into India’s luxury EV market, led remotely without senior local executives, recruiting mid-level talent from Mercedes and BMW. Showrooms are low-key while targeting rich buyers with cars priced over ₹60 lakh. Experts call it a niche play.