Bata enters Gen-Z party, plans 25% revenue from digital in 3 years(Soban News)

The century-old shoe maker has amped up marketing spends to target millennials and Gen-Zs and keep the funnel going. 

​The century-old shoe maker has amped up marketing spends to target millennials and Gen-Zs and keep the funnel going.  by Soban News (international And National News)