India’s hotel industry is shifting to upscale offerings, bridging luxury and budget categories. Chains like EIH, ITC, and Lemon Tree are expanding mid to upper-upscale brands to meet rising domestic demands, while maintaining a portfolio across various price points to maximize market coverage.
​India’s hotel industry is shifting to upscale offerings, bridging luxury and budget categories. Chains like EIH, ITC, and Lemon Tree are expanding mid to upper-upscale brands to meet rising domestic demands, while maintaining a portfolio across various price points to maximize market coverage. by Soban News (international And National News)