Dream11 is relaunching as a free-to-play fantasy platform, focusing on ad-supported revenue while maintaining user engagement. The challenge lies in replacing previous cash-based incentives with organic ad integrations, amid a competitive advertising market and declining active users.
​Dream11 is relaunching as a free-to-play fantasy platform, focusing on ad-supported revenue while maintaining user engagement. The challenge lies in replacing previous cash-based incentives with organic ad integrations, amid a competitive advertising market and declining active users. by Soban News (international And National News)
