Premium formats like Imax and 4DX in India primarily draw business from Hollywood tentpole films, with local titles contributing minimally. Although audiences are embracing local films in these formats, high ticket prices and operational costs pose challenges to expansion beyond major cities.
​Premium formats like Imax and 4DX in India primarily draw business from Hollywood tentpole films, with local titles contributing minimally. Although audiences are embracing local films in these formats, high ticket prices and operational costs pose challenges to expansion beyond major cities. by Soban News (international And National News)
