November 9, 2026
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Why is Tesla betting $29 billion to keep Elon Musk at the helm? Here’s what you need to know

Tesla has awarded CEO Elon Musk 96 million shares worth $29 billion to retain him. The grant is contingent on Musk continuing as CEO for two more years and reinstatement of a previous pay package. This move is seen as a way to incentivize Musk amid his diverse ventures.

​Tesla has awarded CEO Elon Musk 96 million shares worth $29 billion to retain him. The grant is contingent on Musk continuing as CEO for two more years and reinstatement of a previous pay package. This move is seen as a way to incentivize Musk amid his diverse ventures. 

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